ISH Motion

Directorial Process

Running Lines

(early directorial footage)

Connecting with talent is one of the most important aspects in Frank's directing process. The closeness and physical familiarity Frank builds with actors allow his presence to become invisible to his subjects when they are on camera. While this interaction may not be in the most ideal settings, these moments to connect and the creative bonds that form allow for more in depth performance on camera at the time of filming.


Frank always storyboards. He loves the visual pre-production process of putting pen to paper along with the written word. Storyboarding is a necessary aspect to his understanding of a client’s aspirations towards their final image or video. This ability to visualize camera angles and perspectives, along with the lighting needed are second nature. His sketches help convey a clear message for both client and crew about the direction of his creative vision.


Frank loves to write. Well, Frank loves the idea of writing. Whether typing away on his computer or using voice to text on his computer Frank strives to get his message "on paper." A first draft is just that, a first draft, no matter how the words make it to the page. Often grammatical mistakes, run on sentences and spelling mistakes happen in flushing out an idea. However, Frank's ability to accept these writing challenges only pushes him to make sure his final draft is not only exceptional in content but technically coherent.


Frank's conceptual projects for many years have focused on his fine art. The inclusion of these works into the mainstream creative commercial process is something Frank hopes to see more of in the development of larger projects. These unconventional ‘artsy’ projects not only allow for creative and budgetary problem solving but aid in the development of crews and talent that help foster creative minds to push for excellence in their commercial markets.

Using Format